I know, I know. I didn’t want to like these guys either. It’s always annoying and gag inducing when every blog in the world falls in love with a band all at once. Especially when they have such a transparently indie name. So for the last couple months, I’ve been putting my fingers in my ears and shouting “LA LA LA LA” whenever anyone says The Pains of Being Pure at Heart.
But then earlier this week, I decided to actually listen to the album. And now I can’t stop. Seriously. It’s excellent shoegazey indie pop. So now I’m just one more idiot with a blog pushing this band. Great.
Here’s to jumping on bandwagons!